WEBVTT

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- Ami Eckard-Lee: When you're
shopping for clothing,

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what are some things you look
for to know something

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is or isn't sustainable?

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- Leslie Schroeder: Yeah,
so we know that there's tags

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inside the back of the clothing,

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and usually you just sort of
look at the brand or the size.

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But if we take a look down
farther in the seam,

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so we'll just take this dress
out, for example.

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We can see the brand
and the size here,

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but down the side seam here,

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this is where the real meaty
and important information is.

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- Okay.
- And so,

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this is what's gonna tell us
our material content.

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And this dress, of course,
is made out of linen.

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It has a silk trim on it.

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And so,
those are natural materials.

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The lining, however,
is a synthetic in this one.

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So, I've got to think about,
well, you know,

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what are the implications
of this full garment for me?

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- Yeah, okay.
- Leslie: So, that's hard,

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but do read the labels and at
least be, like, very, you know,

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intentional about what the
material content is.

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And you can also do some
research about the brand.

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And so, this is something that
brands are, you know,

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increasingly understanding that
people have that expectation

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that they are doing
their due diligence,

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that they're not, you know,

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greenwashing where they got
their products from.

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- What exactly is the term
greenwashing?

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'Cause I'd never heard it
before.

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- Oh, yeah, it's that...
[sighs] expression or ads

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that are communicating something
that's not quite true.

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Or it's partly true.

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Or, you know, like, for example,

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the mention of bamboo being
a man-made cellulastic fiber.

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That bamboo sounds good.

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So, you can kind of make this
narrative around,

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well, it's a plant,

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without talking about all
of the processes

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that they had to go through
to be a wearable garment.

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- So, making something sound
more eco-friendly

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than it is.
- Leslie: Exactly.

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And that is part of that
environmental responsibility,

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is accountability
within the supply chain.

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I don't want anybody to feel bad
about what they're wearing.

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- Yeah.
- I want people to feel great

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about what they're wearing.

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And it's not about me telling
anybody to go home and, like,

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get rid of all
your entire wardrobe,

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because that just means
more consumption.

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It's one of the most sustainable
fashion choices that we can make

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is to buy less.
- Yeah.

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- And I think within that, you
can be really, really creative

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and really build that wardrobe
that speaks about you.