WEBVTT 00:00.000 --> 00:07.000 Don't be a videographer. I'd love to see you. 00:21.000 --> 00:23.000 Do you have contact info? 00:23.000 --> 00:24.000 Yeah, I do have a card. 00:24.000 --> 00:25.000 Great. 00:25.000 --> 00:28.000 We're with PBS Wisconsin. 00:28.000 --> 00:32.000 We're doing a big story about walleye fishing. 00:32.000 --> 00:36.000 What we find is everywhere we go we find more people with family connections and it's like... 00:36.000 --> 00:38.000 I don't know if you will. 00:38.000 --> 00:41.000 I don't know if you will. 00:41.000 --> 00:45.000 I'll buy a mole link because it raises walleyes. I don't know if you've ever been up there. 00:45.000 --> 00:47.000 It's just like a hundred thousand walleyes a year. 00:47.000 --> 00:49.000 We supply him minerals to feed those fish. 00:49.000 --> 00:51.000 I don't know if you guys ever did a story about that. 00:51.000 --> 00:53.000 That's a cool, he's got a really cool setup. 00:53.000 --> 00:54.000 He's actually... 00:54.000 --> 00:59.000 It's through the tribe, but he's from Iowa recently. He's not a native guy. 00:59.000 --> 01:02.000 He's just a fish bite. 01:24.000 --> 01:34.000 We're able to get a shot of him. 01:34.000 --> 01:35.000 And then I know. 01:35.000 --> 01:36.000 Yeah. 01:42.000 --> 01:44.000 Fourteenth last, and walk right out. 01:44.000 --> 01:47.000 That's what we want for a while here. 01:47.000 --> 01:49.000 We're not going to walk right out. 01:49.000 --> 01:51.000 Let's go up. 01:51.000 --> 01:53.000 I've got a real life. 01:53.000 --> 01:55.000 We've got a real life. 01:59.000 --> 02:00.000 Yeah. 02:00.000 --> 02:01.000 Alright. 02:01.000 --> 02:02.000 I'll get over here. 02:02.000 --> 02:05.000 I don't want to be interviewed. 02:05.000 --> 02:06.000 Yeah. 02:06.000 --> 02:08.000 Let's wait now. 02:08.000 --> 02:09.000 Okay. 02:09.000 --> 02:12.000 All the back on Thursday that's going on. 02:12.000 --> 02:13.000 Alright. 02:13.000 --> 02:14.000 Thank you. 02:14.000 --> 02:15.000 Yeah. 02:15.000 --> 02:16.000 I'm just gonna... 02:16.000 --> 02:17.000 Okay. 02:17.000 --> 02:18.000 Okay. 02:18.000 --> 02:19.000 That's cool. 02:19.000 --> 02:20.000 Okay. 02:20.000 --> 02:21.000 Right here. 02:21.000 --> 02:22.000 Yeah. 02:22.000 --> 02:29.000 Why don't we start from the front door and then come in and give here a perspective. 02:29.000 --> 02:30.000 Sure. 02:30.000 --> 02:32.000 Pardon my Indian wheel panel. 02:32.000 --> 02:33.000 Walk and talk. 02:33.000 --> 02:34.000 That works. 02:34.000 --> 02:36.000 We're just gonna come in and get back to them. 02:36.000 --> 02:37.000 Yeah. 02:37.000 --> 02:38.000 Just a knife. 02:38.000 --> 02:39.000 Yeah. 02:39.000 --> 02:40.000 I know that works for us. 02:40.000 --> 02:41.000 Okay. 02:41.000 --> 02:42.000 For LLC. 02:42.000 --> 02:43.000 Oh. 02:43.000 --> 02:44.000 Okay. 02:45.000 --> 02:46.000 Okay. 02:46.000 --> 02:47.000 Okay. 02:47.000 --> 02:48.000 Okay. 02:48.000 --> 02:49.000 Okay. 02:49.000 --> 02:50.000 Okay. 02:50.000 --> 02:51.000 Okay. 02:51.000 --> 02:52.000 Okay. 02:52.000 --> 02:53.000 Okay. 02:53.000 --> 02:54.000 Okay. 02:54.000 --> 02:55.000 Okay. 02:55.000 --> 02:56.000 Okay. 02:56.000 --> 02:57.000 Okay. 02:57.000 --> 02:58.000 Okay. 02:58.000 --> 02:59.000 Okay. 02:59.000 --> 03:00.000 Okay. 03:00.000 --> 03:01.000 Okay. 03:01.000 --> 03:02.000 Okay. 03:02.000 --> 03:03.000 Okay. 03:03.000 --> 03:04.000 Okay. 03:04.000 --> 03:05.000 Okay. 03:05.000 --> 03:06.000 Okay. 03:06.000 --> 03:07.000 Okay. 03:07.000 --> 03:08.000 Okay. 03:08.000 --> 03:09.000 Okay. 03:09.000 --> 03:10.000 Okay. 03:10.000 --> 03:11.000 Okay. 03:11.000 --> 03:12.000 Okay. 03:12.000 --> 03:13.000 Okay. 03:13.000 --> 03:14.000 Okay. 03:14.000 --> 03:15.000 Okay. 03:15.000 --> 03:16.000 Okay. 03:16.000 --> 03:17.000 Okay. 03:17.000 --> 03:18.000 Oh, okay. 03:18.000 --> 03:19.000 Okay. 03:19.000 --> 03:20.000 Okay. 03:20.000 --> 03:21.000 Okay. 03:21.000 --> 03:22.000 Okay. 03:22.000 --> 03:23.000 Okay. 03:23.000 --> 03:24.000 Okay. 03:24.000 --> 03:25.000 Okay. 03:25.000 --> 03:26.000 Okay. 03:26.000 --> 03:27.000 Okay. 03:27.000 --> 03:31.000 All right. 03:31.000 --> 03:36.000 You're ready to get me. 03:36.000 --> 03:37.000 Hello. 03:37.000 --> 03:45.180 Hello. Hello. So, if you could give me a start on walleye. If I want to go catch a 03:45.180 --> 03:50.420 walleye, what do I got to know? Where should I start here? Well, we have a very nice 03:50.420 --> 03:58.420 liquid, a bagel right next to us here. I would say get a nice fishing pole, a 03:58.420 --> 04:03.260 decent one. There's different grades of fishing poles. There's a light for like 04:03.260 --> 04:09.380 panfish and there's like a medium light for walleye and there's heavy ones for 04:09.380 --> 04:18.900 like Lake Michigan, heavier stuff. But we're mostly focused on walleye and panfish 04:18.900 --> 04:24.980 off of Lake Bueno for this particular shop. Well, so be around, what's 04:24.980 --> 04:31.340 going to catch me a walleye? Well, it's all good a fisherman you are, I suppose. 04:31.380 --> 04:35.060 Well, you got to take these through some of the bait and some of the options that you 04:35.060 --> 04:45.380 have. Okay, if you turn around here, we have our own flies and we make fly rigs 04:45.380 --> 04:52.940 and they're using a little pencil sinker for a weight and they're using that for 04:52.940 --> 04:57.740 catching walleyes and that's just one technique that they're using here on Lake 04:57.780 --> 05:08.340 Bueno on a bagel. Over here, we do sell your fishing license and all kinds of 05:08.340 --> 05:15.380 license right here also. So it makes it easier for a one-stop shop. These are 05:15.380 --> 05:21.500 those little pencil sinkers that we use for making fly rigs. So we have all 05:21.500 --> 05:31.540 assortment here. We have a good selection of brand new reels. We also have 05:31.540 --> 05:41.380 pamphlets on your fishing and hunting. So we do have a nice little counter here. 05:41.380 --> 05:48.980 We carry ice fishing stuff here on because a lot of people like to use them 05:49.020 --> 05:58.140 for pan fishing. Not so much walleye but for pan fishing. We have a good selection 05:58.140 --> 06:06.420 of live bait. That's our sorting table over there. We have a sorting table for 06:06.420 --> 06:15.500 leeches here. You say a good selection of live bait. We just got a big truckload of 06:15.500 --> 06:24.420 bait came in as you saw there. We're walking on this way. This is one of our 06:24.420 --> 06:32.380 coolers that we have all our live bait in. A lot of 80% of the fishermen are 06:32.380 --> 06:39.420 using night crawlers at this time. It kind of goes sometimes it's the wall I 06:39.420 --> 06:46.380 want meat or sometimes they want a crank bait as such. So that's part you 06:46.380 --> 06:55.740 got to change the be flexible. Over here this is some of the stuff we make in 06:55.740 --> 07:08.620 house. We're making inline sinker weights. We make all of this. This is some of the 07:08.620 --> 07:15.460 lead head jigs that we make. We package it all ourselves in house and they have 07:15.460 --> 07:26.860 UPC codes on the back of all of them. Down here I'll tell you a story about that 07:26.860 --> 07:39.140 after a while. Down here is all our selection of hooks and bobbers. Behind us 07:39.140 --> 07:45.820 we have more jigs that we make. All different styles. Some people like the 07:45.820 --> 07:54.340 little wrong ball head jig. People like a mental style we make all of us. These 07:54.380 --> 08:02.940 are some of the rigs that we make. The perch rig and floating jigs. We make all 08:02.940 --> 08:12.700 these floating jigs also right here. And these also have UPC codes on them. This is 08:12.700 --> 08:20.900 our closed out section. We go around the corner here. As I was saying we leave 08:21.300 --> 08:28.300 ice station jigs all year round. We have a whole wall display just for ice station 08:28.300 --> 08:39.100 jigs. On this side we have plastic that we make in house. We make little plastic for 08:39.100 --> 08:47.180 ice station. We also make like plastic worms. So that's that. We also have a good supply 08:47.180 --> 08:57.980 of kids fishing pole combos already ready to go. I mean that's normal. We carry some 08:57.980 --> 09:05.220 a lot of, well I'll clear you. Some crank baits here. A lot of the professional 09:05.220 --> 09:10.640 fishermen are using the salamos. They're a little bit on the expensive side but 09:10.640 --> 09:17.800 we're just a middleman so we can't say much you know. These are salamos. Colors 09:17.800 --> 09:25.800 vary day by day depending on the overcast. A lot of them like the fluorescent colors 09:25.800 --> 09:34.760 or gold colors. That's always a good standby. When it comes to the kids poles what's the 09:34.760 --> 09:40.680 importance of having a pole that you got Star Wars, you got some other ones like for 09:40.680 --> 09:46.560 a kid to be interested in it. It's like to get a kid into fishing. Well some kids just 09:46.560 --> 09:55.660 want a fishing pole to start it all with and some kids are so intense on having a star 09:55.660 --> 10:04.240 war one. Just for starting out a good brand name is Zepko and that's a good standby. It's 10:04.280 --> 10:11.640 good for any size kid. The three feet general size for that. So we got a good selection 10:11.640 --> 10:19.640 here. We even have some little penguins for the little girls. Like I say we have some 10:19.640 --> 10:28.000 crank baits here on the wall for walleye fishing. A lot of guys have their favorite colors that 10:28.000 --> 10:36.480 they'd like to go with but I would say 80% work the same as anything else. Around the 10:36.480 --> 10:48.520 corner here like to show you. You probably heard of night crawler harnesses okay. This 10:48.520 --> 10:56.120 whole wall is for making night crawlers and all these packages are in-house. So we have 10:56.120 --> 11:02.280 the beads and the hooks and the blades and we make them in the back room and put them 11:02.280 --> 11:11.600 out as a in-house manufacturing. And pretty good selection all the way down of beads and 11:11.600 --> 11:22.600 blades here. We have a good display of different styles, different kind of rods up here right 11:22.600 --> 11:35.700 above them. On the back side here now a good display of bass worms. We make some of that. We 11:35.700 --> 11:42.440 make all of these jigs here for bass fishing. They can be used for walleye also. Depends on 11:42.440 --> 11:52.240 how finesse you want to get. Okay we're going to walk down this way a little bit. We have 11:52.240 --> 12:07.760 bass jigs, spinners. We have our in-house panfish little spinners that we make right here. These 12:07.760 --> 12:14.400 all have UPS codes so it's a lot easier to take them up to the counter and scan them. We have a 12:14.400 --> 12:22.960 good display of rods and reels. They're not all just for walleye so we have different sizes for 12:22.960 --> 12:34.680 the kids. Some kids want a purple one, pink one so we try to show them that anyway. We have a 12:35.480 --> 12:50.760 little display right here. We also have we carry nets all different sizes and shapes. 12:56.600 --> 12:59.720 We have some plastic here for walleye bass. 13:04.680 --> 13:23.480 A lot of stores carry these particular type for walleye. I have to carry a few fully and I 13:23.640 --> 13:34.920 isn't just in case you do catch your walleye. This is our accessories for swivels and treble 13:34.920 --> 13:45.720 hooks and we carry some catfish bait here. Like I said we have a good selection of different 13:45.720 --> 14:00.120 size and shape rods and reels. Here's our rod and reel corner all the way around and we have a few on 14:00.120 --> 14:21.320 this side. We do have a few antique lures for sale. We have some telescopic rods. Some people are 14:21.320 --> 14:37.880 starting to get into using these off of the back of the bolt and then you use these off of 14:37.880 --> 14:49.880 the back of the bolt for trolling. This is a 14 foot or up to 16 even 20 foot or off of the back 14:49.880 --> 15:15.000 of the bolt for trolling and different sizes. We got some catfish rods and reels. Now I can 15:15.000 --> 15:22.600 give you a sales pitch on what weight rod you would like. We don't try to oversell. We just 15:23.240 --> 15:31.960 show people. You don't want a real, real light rod but you don't want a real, real heavy rod 15:31.960 --> 15:42.200 also. We kind of asked them for like what kind of a price range are you thinking about spending. 15:42.280 --> 15:50.680 We have them from $20 up to $100 for combos. So if you step this way we'll kind of give you a 15:51.800 --> 16:03.240 sales pitch for a lot of rod. Here's one for that $100. I'll give you a sales pitch. It's a 16:03.240 --> 16:10.200 lightweight, it's carbon, nice, nice rod and reel combo, 16:13.720 --> 16:24.920 something like this, nice flueger. It all depends on how you feel on handling a rod and reel. We 16:25.000 --> 16:33.560 can sell you any kind of rod and reel or whatever you like but we don't try to oversell and that 16:33.560 --> 16:50.200 makes a difference. We got a nice cabinet counter here. So I don't know what else would you like 16:50.200 --> 16:55.560 to see. I mean I'll try to hear it. All right well give me your background. How did you get into 16:55.560 --> 17:01.560 this? When did you decide you know what I should open up as a big package store? Well it started 17:02.440 --> 17:12.600 25, 30 years ago. I started taking some of my lead jigs to work with me and showing some of my 17:12.600 --> 17:19.160 friends at work. Oh yeah I can buy some of these. Can I buy some of those? And I said sure and then 17:19.240 --> 17:27.480 well it just kept on building after a while and then I got my son involved. I bought him a 17:28.360 --> 17:37.720 fly tying vise and he started tying flies and then my friends wanted flies. So okay 17:38.520 --> 17:47.720 we started and then after a while we did have a little shop up in Michigan for a year 17:49.640 --> 17:56.600 and it got too hard to be traveling back and forth and everything. So we kind of stepped back for a 17:56.600 --> 18:05.960 little while and looked at property down here and we decided on a good location like this. I mean it's 18:05.960 --> 18:13.880 near lake and it's convenient and not very far from the house. So did you you must have 18:13.880 --> 18:23.400 grown up fishing or is fishing a part of your life all along? Well yes being from the UP I guess we 18:23.400 --> 18:30.360 had more time to go fishing and a lot more fun up there because there's a lot more lakes close by 18:31.320 --> 18:36.680 and you walk to some of the lakes down here you know some lakes are 20 waffles apart. 18:37.720 --> 18:43.880 But yeah I did quite a bit of fishing up north. So when did you start creating your own baits 18:45.560 --> 18:50.680 30 some years ago? I mean just snowballs you I guess you might say. 18:52.360 --> 18:57.880 Was that something for fun or just to say? It was making baits for myself 18:58.680 --> 19:04.680 and then you know like I said I started taking a few to work with me and my friends seemed 19:04.680 --> 19:09.640 interesting and oh can you make these here and can you make it something a little bit different 19:09.640 --> 19:19.000 and you can make some flies and make spinners and I just kind of snowball and a hobby turns into a 19:19.000 --> 19:27.160 business. So what's great about this is you've got family with you right? Yes. Why is that so 19:27.160 --> 19:35.400 important to doing this? Well as a family business I think you have more personal touch 19:35.400 --> 19:45.640 even to the customers that come in instead of being a higher corporate shop as such. 19:45.640 --> 19:53.480 This here is it has like a more personal touch and get them involved and if they like it they'll 19:53.480 --> 19:59.800 stick around. If they don't like it they won't stick around. It's and it's been working okay for us 19:59.800 --> 20:05.400 so. And you probably see the same families come back as your customers right? You probably remember 20:05.400 --> 20:15.560 little kids? A story. We have a customer when he was a teenager he would ride his bike with a 20:15.560 --> 20:23.000 little cart on the back and he'd come in practically every day or every other day and 20:24.120 --> 20:30.120 now we've been here in over 23 years so this is he started coming in when we first started 20:30.920 --> 20:37.080 and now he's like 35 years old and he still comes in every other day with his wife and his kid. 20:37.960 --> 20:47.640 So it's kind of unique that way. So talk to me about what is it about walleye that gets people 20:47.640 --> 20:59.880 hooked on fishing? Well fishing for walleye is a little bit different than fishing for pan fish. 21:00.520 --> 21:07.480 While I generally you have to go out into the water you sure you can fish from shore but out 21:07.480 --> 21:15.400 in the water it's probably more enjoyable for the kids and they're not quite so restricted as how 21:15.400 --> 21:21.640 close you are to somebody else. Like if you fish from shore they may be fishing elbow to elbow 21:22.520 --> 21:31.800 and it's just a walleye is probably put up a better fight than some other pan fish although 21:32.680 --> 21:35.640 you know the kids do like fishing for pan fish also. 21:37.800 --> 21:44.760 And I mean there's when a kid catches a walleye and they pull this huge fish up what does it do to 21:45.560 --> 21:50.680 me. Just it's a 21:54.760 --> 22:02.200 remembrance that they caught a nice size fish. Sometimes if they go into a park and catch a 22:03.000 --> 22:08.920 five or six or seven inch little pan fish they don't remember that as much as they would be 22:09.000 --> 22:16.920 catching a 20 inch walleye because they're so nice and fat and they can use it for a meal. 22:17.640 --> 22:25.240 Some pan fish they can't really use for a meal and it's just a good remembrance I guess you 22:25.240 --> 22:36.760 might say and that's why it's and for throughout the whole state walleye could almost be the state 22:36.760 --> 22:45.560 fish and it's just it just while I everybody knows what walleye you know while I go for fish 22:45.560 --> 22:50.680 right I gotta have a walleye plate I don't I don't want a perch plate when I go out to eat. 22:52.200 --> 22:57.400 Just walleye is the one right. It's number one or number two on the list. 22:59.560 --> 23:06.680 So if you would can you show us a little bit of how you make some of the lures is that 23:06.760 --> 23:11.960 possible do you have your your setup open to either to put together a rig or something for us 23:11.960 --> 23:17.080 just so we can see a little video. Okay I'm going to turn that over to my partner okay 23:17.800 --> 23:23.160 I'll introduce her. Wow you gotta talk over here we have a microphone over here. 23:23.160 --> 23:32.280 It came in with some nice fish though didn't they. 23:33.720 --> 23:34.920 21 22s. 23:39.160 --> 23:42.040 Okay yeah that's where they're getting right now by a beautiful bridge. 23:44.440 --> 23:44.760 Okay. 23:47.800 --> 23:48.200 Oh yeah. 23:50.120 --> 23:50.440 Yeah. 23:53.720 --> 23:57.160 Okay so we got okay. 24:00.440 --> 24:03.800 We just got in 10 pounds of leeches 24:07.960 --> 24:13.080 and that only lasts us for three four or five days. We saw them by the 24:13.080 --> 24:15.080 way. 24:18.200 --> 24:23.640 Okay you ready? Yeah I just can't find any in my regular fly hook so I'll just have to do 24:23.640 --> 24:26.120 go. Oh okay yeah just for one or two. 24:31.480 --> 24:34.440 Because we make a lot of this stuff right now. 24:43.080 --> 24:52.520 Oh what do you think? 24:56.760 --> 25:00.520 Those are chubs and rosies there. 25:13.080 --> 25:15.080 I don't know what to do. 25:15.080 --> 25:17.080 Okay. 25:23.080 --> 25:25.080 Uh it's all here to go. 25:25.080 --> 25:27.080 There you go. 25:27.080 --> 25:29.080 It's like 90 people. 25:29.080 --> 25:31.080 Yeah older guys. 25:31.080 --> 25:33.080 We're going to be able to bring her in. 25:33.080 --> 25:35.080 Couple of gogers? Yeah okay. 25:35.080 --> 25:37.080 Thank you. 25:37.080 --> 25:39.080 Did I talk to me? 25:39.080 --> 25:41.080 I did it gone. 25:41.080 --> 25:43.080 Bigger. 25:47.080 --> 25:49.080 We're all right. 25:49.080 --> 25:51.080 I was just careful. 25:51.080 --> 25:53.080 Can I try? I think it's a thousand years. 25:57.080 --> 26:01.080 Can people regularly ask for custom orders? 26:01.080 --> 26:03.080 Yes. 26:03.080 --> 26:05.080 They know what they're catching them on and that's what they need. 26:05.080 --> 26:07.080 I'm good here. 26:07.080 --> 26:09.080 I thought you did over here. 26:09.080 --> 26:11.080 I thought it was a thousand years. 26:11.080 --> 26:13.080 Huh? 26:19.080 --> 26:21.080 Oh yeah. 26:21.080 --> 26:23.080 It takes me about two minutes. 26:23.080 --> 26:25.080 I don't think I'm going on. 26:27.080 --> 26:29.080 Oh pin. 26:38.080 --> 26:40.080 Oh yeah. 26:43.080 --> 26:45.080 You want a receipt? 26:47.080 --> 26:49.080 Okay you're good to go. 26:49.080 --> 26:51.080 Okay. 27:01.080 --> 27:03.080 They got too fast. 27:04.080 --> 27:06.080 Come on. 27:06.080 --> 27:07.080 Come on. 27:07.080 --> 27:09.080 Come on. 27:09.080 --> 27:11.080 Precious. 27:11.080 --> 27:13.080 We need everybody. 27:13.080 --> 27:15.080 What? 27:15.080 --> 27:17.080 Uh-huh. 27:17.080 --> 27:19.080 There you go. Here. Right here. 27:23.080 --> 27:25.080 I get it. 27:25.080 --> 27:27.080 You got two in there? 27:27.080 --> 27:29.080 I got four. 27:29.080 --> 27:31.080 I got two. 27:31.080 --> 27:33.080 Oh. 27:45.080 --> 27:49.080 And then I can do the live time. 27:49.080 --> 27:51.080 Just making a mess. 27:51.080 --> 27:53.080 I know how to do this. 27:53.080 --> 27:55.080 Well, she's excited. 27:55.080 --> 28:00.080 Isn't that used to doing it? 28:00.080 --> 28:02.080 The bark goes down the rod. 28:02.080 --> 28:07.080 The bark goes down the rod. 28:07.080 --> 28:10.080 You don't have to camp yet. 28:10.080 --> 28:15.080 Alright. 28:15.080 --> 28:18.080 Make the gather room. 28:38.080 --> 28:40.080 Now you hide. 28:40.080 --> 28:47.080 Eight. 28:47.080 --> 28:48.080 Three. 28:48.080 --> 28:49.080 Thank you. 28:49.080 --> 28:50.080 You're good? 28:50.080 --> 28:53.080 Alright. 29:01.080 --> 29:02.080 Okay. 29:02.080 --> 29:06.080 You got her all. 29:06.080 --> 29:09.080 All taken curve. 29:09.080 --> 29:12.080 I'm going to get her all the way over here, 29:12.080 --> 29:14.080 so she can help us with the weight too. 29:14.080 --> 29:19.080 Yes. 29:19.080 --> 29:22.080 I have a wide range of children. 29:22.080 --> 29:24.080 Huh. 29:24.080 --> 29:26.080 Alright. 29:26.080 --> 29:29.080 I had a motor of control for 10,000 cars. 29:29.080 --> 29:31.080 Yeah, no problem. 29:31.080 --> 29:32.080 Okay. 29:32.080 --> 29:35.080 I even had the youngest. 29:36.080 --> 29:39.080 Let me do it right here. 29:39.080 --> 29:43.080 Yeah. 29:56.080 --> 29:59.080 Now I'm going to tell you about these. 29:59.080 --> 30:03.080 If you put water in there, you got to let it sit for like overnight. 30:03.080 --> 30:04.080 Okay. 30:04.080 --> 30:07.080 We have our own bedding that you don't have to do nothing with. 30:07.080 --> 30:08.080 Okay. 30:08.080 --> 30:10.080 I just want to show it to you, okay? 30:10.080 --> 30:11.080 Alright. 30:34.080 --> 30:36.080 You don't have to put no water in here. 30:36.080 --> 30:37.080 Okay. 30:37.080 --> 30:40.080 And it's really good, and we use them for all of our crawlers. 30:40.080 --> 30:41.080 Alright. 30:41.080 --> 30:44.080 I mean, you can use that if you want. 30:44.080 --> 30:49.080 We'll sell it to you there, but this is what we use. 30:49.080 --> 30:50.080 Okay. 30:50.080 --> 30:51.080 It's all. 30:51.080 --> 30:52.080 Alright. 30:52.080 --> 30:56.080 You can feel the difference there. 30:56.080 --> 30:58.080 Oh yeah. 30:58.080 --> 31:01.080 That's got moisture and you don't need water for it. 31:01.080 --> 31:03.080 You don't need water for it. 31:03.080 --> 31:04.080 Okay. 31:04.080 --> 31:05.080 Are you selling this? 31:05.080 --> 31:10.080 We're selling it in like ice cream pail, four-pawn ice cream pail. 31:10.080 --> 31:11.080 Okay. 31:11.080 --> 31:12.080 You want one or two? 31:12.080 --> 31:13.080 Oh, how much are they? 31:13.080 --> 31:14.080 Five bucks. 31:14.080 --> 31:15.080 I'll take it. 31:15.080 --> 31:16.080 I'll take it. 31:20.080 --> 31:21.080 Okay. 31:21.080 --> 31:22.080 I don't know. 31:22.080 --> 31:24.080 I can try them all up. 31:24.080 --> 31:25.080 Oh yeah. 31:25.080 --> 31:26.080 I'm in. 31:26.080 --> 31:27.080 I'm in. 31:27.080 --> 31:28.080 I'm in. 31:28.080 --> 31:29.080 Yeah. 31:29.080 --> 31:30.080 Are you okay? 31:30.080 --> 31:33.080 I'm not trying to teach you this. 31:33.080 --> 31:34.080 Yeah. 31:34.080 --> 31:37.080 I just show you their difference anyway. 31:37.080 --> 31:38.080 Right. 31:38.080 --> 31:40.080 It makes it a little bit easier on you. 31:40.080 --> 31:41.080 Right. 31:41.080 --> 31:42.080 I need dry-colored. 31:42.080 --> 31:43.080 Like that one. 31:43.080 --> 31:46.080 It's just a basic one to show you. 31:46.080 --> 31:48.080 And I'll take care of everything for that. 31:48.080 --> 31:49.080 Yeah. 31:49.080 --> 31:54.080 I measure with my finger because I don't mind. 31:54.080 --> 31:57.080 Because then I feed your commute to a phone like this all the time. 31:58.080 --> 32:04.080 I've learned things that will help me. 32:04.080 --> 32:05.080 Yeah. 32:05.080 --> 32:12.080 You know what I mean? 32:12.080 --> 32:14.080 I mean, I can't even hold it. 32:14.080 --> 32:15.080 Yeah. 32:15.080 --> 32:24.080 All this is is a bucktail that's in the eye and it has come here and here. 32:24.080 --> 32:25.080 Okay. 32:25.080 --> 32:31.080 I find ones that are my measuring. 32:31.080 --> 32:32.080 Yeah. 32:32.080 --> 32:33.080 Okay. 32:33.080 --> 32:35.080 I'll take the extra one here. 32:35.080 --> 32:36.080 Yeah. 32:36.080 --> 32:37.080 The extra one here is out. 32:37.080 --> 32:38.080 Yeah. 32:38.080 --> 32:39.080 The extra one here is out. 32:39.080 --> 32:40.080 Just measure it. 32:40.080 --> 32:42.080 You're re-seating too? 32:42.080 --> 32:43.080 Yeah. 32:43.080 --> 32:44.080 Yeah. 32:44.080 --> 32:45.080 Yeah. 32:45.080 --> 32:46.080 Oh. 32:46.080 --> 32:47.080 My fingers are nimble enough. 32:47.080 --> 32:48.080 Okay. 32:48.080 --> 32:49.080 Okay. 32:50.080 --> 32:51.080 Okay. 32:51.080 --> 32:55.080 And you got a ten dozen and two boxes. 32:55.080 --> 32:56.080 All right. 32:56.080 --> 32:57.080 Two of the things there. 32:57.080 --> 32:58.080 All right. 32:58.080 --> 32:59.080 Perfect. 32:59.080 --> 33:00.080 Thank you. 33:00.080 --> 33:01.080 Okay. 33:01.080 --> 33:09.080 I think you'll be more satisfied with that. 33:09.080 --> 33:10.080 Okay. 33:10.080 --> 33:11.080 Yeah. 33:11.080 --> 33:13.080 Let's work to go into it. 33:13.080 --> 33:14.080 Mm-hmm. 33:14.080 --> 33:18.080 Otherwise you gotta like wait overnight when you put water in it. 33:18.080 --> 33:19.080 It'll burn. 33:19.080 --> 33:23.080 Actually burn the worms if you put them in too soon with that stuff there. 33:23.080 --> 33:25.080 All right. 33:25.080 --> 33:35.080 Can we catch any walleyes on day go in? 33:35.080 --> 33:36.080 Yeah. 33:36.080 --> 33:40.080 There was two walleye tournaments yesterday. 33:40.080 --> 33:41.080 Okay. 33:41.080 --> 33:47.080 75 boats each and they were coming in with 20, 21, 22 inch. 33:47.080 --> 33:49.080 Nice, healthy walleye. 33:49.080 --> 33:50.080 That's good. 33:50.080 --> 33:53.080 So they are starting to cut your fuel. 33:53.080 --> 33:58.080 They're not real big ones yet, but 20 inches is good for us. 34:18.080 --> 34:26.080 Anything on the perch over here? 34:26.080 --> 34:33.080 They're getting some coffee and some coffee and then I forget what. 34:33.080 --> 34:34.080 In the park. 34:34.080 --> 34:39.080 Probably some blue hill in the park with smaller fan fish in warmer water. 34:39.080 --> 34:43.080 So they're right around that wooden bridge in the park. 34:43.080 --> 34:46.080 In by the paddle boats. 34:46.080 --> 34:47.080 Makes sense? 34:47.080 --> 34:48.080 Yeah. 34:48.080 --> 34:49.080 Perfect. 34:49.080 --> 34:50.080 Thank you. 34:50.080 --> 34:52.080 That's really awesome. 34:52.080 --> 35:21.080 This is a nice eight foot all round. 35:21.080 --> 35:27.080 All round combo. 35:27.080 --> 35:30.080 Some fishermen don't like them quite so long. 35:30.080 --> 35:34.080 So we say, okay, we got shorter rods for you. 35:34.080 --> 35:40.080 So I mean, that's why we try to carry a good variety. 35:40.080 --> 35:44.080 Depends on the whole heart of a sales pitch you want me to give to you. 35:44.080 --> 35:49.080 You know, I just feel that one. 35:50.080 --> 35:53.080 I'm going to say it's reasonable price. 35:53.080 --> 35:54.080 Yeah. 35:54.080 --> 35:56.080 For the rod and the reel. 35:56.080 --> 35:57.080 Yeah. 35:57.080 --> 35:58.080 So. 35:58.080 --> 36:05.080 But now we can show you all kinds of walleye setups, combos. 36:05.080 --> 36:10.080 Like I said, we try to find out what kind of price range you're looking for. 36:10.080 --> 36:13.080 And we don't try to oversell. 36:13.080 --> 36:16.080 We just let you to pick it up. 36:17.080 --> 36:21.080 So Ethan, just walk down. 36:21.080 --> 36:22.080 Okay. 36:22.080 --> 36:26.080 I'm kind of checking these all. 36:26.080 --> 36:30.080 Are you sure that does all good? 36:30.080 --> 36:32.080 Hanging some of these up. 36:32.080 --> 36:33.080 Yep. 36:33.080 --> 36:35.080 We'll just, if you could just have you walk all the way. 36:35.080 --> 36:36.080 Okay. 36:36.080 --> 36:37.080 Perfect. 36:37.080 --> 36:38.080 Okay. 36:38.080 --> 36:45.080 And then I'll have you walk back, but I'm going to go down there first. 36:45.080 --> 36:46.080 Okay. 36:46.080 --> 36:47.080 Okay. 36:47.080 --> 36:48.080 Perfect. 36:48.080 --> 36:49.080 Thanks. 36:49.080 --> 37:12.080 We got quite a bit of stuff. 37:12.080 --> 37:13.080 Hmm. 37:13.080 --> 37:22.080 Let's just pick out something here just a little. 37:22.080 --> 37:27.080 Nice general walleye combo. 37:27.080 --> 37:31.080 It's lightweight and reasonable price. 37:31.080 --> 37:33.080 And we have a good selection. 37:33.080 --> 37:36.080 You don't necessarily have to go with just black. 37:36.080 --> 37:39.080 We have other colors you can pick from also. 37:39.080 --> 37:46.080 It's just some of our selection that we have for walleye fishing. 37:46.080 --> 37:47.080 Cool. 37:47.080 --> 37:52.080 You got to go on here. 37:52.080 --> 38:00.080 Uh, show one tell. 38:00.080 --> 38:03.080 And I don't know when you first came in. 38:03.080 --> 38:06.080 We have all this bead here. 38:06.080 --> 38:07.080 I don't smell anything. 38:07.080 --> 38:08.080 I don't know. 38:08.080 --> 38:09.080 It's not. 38:09.080 --> 38:12.080 There's no dead mineral smell or anything. 38:12.080 --> 38:13.080 No. 38:13.080 --> 38:14.080 So yeah. 38:14.080 --> 38:15.080 You can go to some place. 38:15.080 --> 38:16.080 Oh. 38:16.080 --> 38:17.080 Just for you? 38:17.080 --> 38:18.080 Yeah. 38:18.080 --> 38:19.080 Okay. 38:19.080 --> 38:20.080 Yep. 38:20.080 --> 38:23.080 Oh my God. 38:23.080 --> 38:29.080 We got some uh, movie shoots going on today. 38:29.080 --> 38:34.080 Ah, show one tell. 38:34.080 --> 38:44.080 Oh my God. 38:44.080 --> 38:51.080 Oh my God. 38:51.080 --> 39:03.080 Oh my God. 39:03.080 --> 39:08.080 And we're the best kept secret and final act. 39:08.080 --> 39:11.080 Huh? 39:11.080 --> 39:13.080 What would you say about the night crawlers? 39:13.080 --> 39:14.080 What do you think tomorrow? 39:14.080 --> 39:17.080 You always get good crawlers. 39:17.080 --> 39:18.080 Speak up. 39:18.080 --> 39:19.080 I didn't hear you. 39:19.080 --> 39:24.080 You always get good crawlers. 39:24.080 --> 39:29.080 I've been coming here for 27 years. 39:30.080 --> 39:36.080 Oh my God. 39:36.080 --> 39:43.080 Oh my God. 39:43.080 --> 39:44.080 Oh no. 39:44.080 --> 39:45.080 Just gonna hide this. 39:45.080 --> 39:46.080 No product placement of Dr. Pepper. 39:46.080 --> 39:47.080 Oh no. 39:47.080 --> 39:48.080 Okay. 39:48.080 --> 39:49.080 That's no problem. 39:49.080 --> 39:50.080 No problem. 39:50.080 --> 39:56.080 We're doing okay here I guess. 39:56.080 --> 40:03.080 I'm taking notes here. 40:03.080 --> 40:10.080 All right. 40:10.080 --> 40:18.080 Oh. 40:18.080 --> 40:21.080 This pretend I'm not here. 40:21.080 --> 40:22.080 Oh okay we got you. 40:22.080 --> 40:28.080 Just some b-roll there you go. 40:52.080 --> 40:59.080 Oh my God. 40:59.080 --> 41:06.080 Oh my God. 41:06.080 --> 41:13.080 Oh my God. 41:13.080 --> 41:18.080 Oh my God. 41:18.080 --> 41:28.080 Oh my God. 41:28.080 --> 41:33.080 Oh my God. 41:33.080 --> 41:38.080 Oh my God. 41:38.080 --> 41:43.080 Oh my God. 41:43.080 --> 41:53.080 Oh my God. 41:53.080 --> 41:58.080 Oh my God. 41:58.080 --> 42:03.080 Oh my God. 42:03.080 --> 42:10.080 Oh my God. 42:10.080 --> 42:30.080 Oh my God. 42:30.080 --> 42:47.080 Perfect. 42:47.080 --> 42:50.080 What are some of your insights of this place here? 42:50.080 --> 42:51.080 What were you thinking? 42:51.080 --> 42:56.080 Why do you think we're making it or doing so good? 42:56.080 --> 42:59.080 Or what any opinions? 42:59.080 --> 43:04.080 Doing your own, having your own stuff I think has allowed to whatever one's looking for. 43:04.080 --> 43:06.080 Okay. 43:06.080 --> 43:12.080 That's, you know, where we get our bait, where we fish up north. 43:12.080 --> 43:15.080 It's, you know, it's location and then what's the quality? 43:15.080 --> 43:16.080 So the quality dips. 43:16.080 --> 43:18.080 You heard what the guys are saying. 43:18.080 --> 43:19.080 Yep. 43:19.080 --> 43:20.080 That's just it. 43:20.080 --> 43:22.080 It's like if the quality dips and you find someone different. 43:22.080 --> 43:23.080 Yeah. 43:23.080 --> 43:24.080 We fight for it. 43:24.080 --> 43:29.080 You try and bulk and we look at everything, that's the difference. 43:29.080 --> 43:31.080 Maybe sit on, we sort through it. 43:31.080 --> 43:40.080 I take time and I come back and I go and not take eight hours of the day and I'm up to 43:40.080 --> 43:42.080 my, up to my albours and dirt sometime. 43:42.080 --> 43:46.080 But for a small family business, I think that we're doing pretty good. 43:46.080 --> 43:49.080 Oh, it's great. 43:49.080 --> 43:51.080 Hey, you look from us from the elm. 43:51.080 --> 43:55.960 have you know so much different things that try to just put your finger on one 43:55.960 --> 44:00.240 little thing is kind of hard yeah I mean like I showed you there's I'm 44:00.240 --> 44:10.640 seeing different baits and and then we do put our own line on we got a nice 44:10.640 --> 44:20.960 little corner here we tried to help you come out put our name for 44:20.960 --> 44:23.320 this place 44:23.320 --> 44:28.940 the River Street oh listen to it's not yeah you had River Street and we have a 44:28.940 --> 44:32.960 German background because it's so that's how where we came up with house oh this 44:32.960 --> 44:38.120 is Brook Street here and that's River Street so if you put a house in the 44:38.120 --> 44:43.120 center what would that be called in two thousand you know I have a few pictures 44:44.120 --> 44:51.880 I have a question for you I will do you think I know I think that you are 44:51.880 --> 44:59.000 check my notes yes yes they thought you older than her how old you think I am 44:59.000 --> 45:08.840 39 I heard you're gonna be 13 soon yeah quite a you know what I'm a daughter 45:08.840 --> 45:13.520 that just turned 15 so I think you're still taller than her too when you like 45:13.520 --> 45:19.640 to get the kids involved if they liked that particular sport and I think that 45:19.640 --> 45:24.800 was about last year's winners for walleye tournament but you know I 45:24.800 --> 45:37.800 might say have a couple pictures like that or all but yeah we're you can't 45:37.800 --> 45:42.440 wear any of the most stuff that you caught a book just by its color when you 45:42.440 --> 45:48.600 come into a place like this make sense 45:48.600 --> 45:58.520 you say we just changed just put a new sign up last no I don't think so I mean 45:58.520 --> 46:09.680 I know I've seen those and spring okay and no there are no eyes on the outside 46:09.680 --> 46:15.080 line goes through the center either mostly used for ice fishing or inside 46:15.080 --> 46:21.240 are you shandy we make those right here also okay and then for our old guys 46:21.240 --> 46:31.200 let's see then how do you restring it well this is your little reel right here 46:36.560 --> 46:39.520 yeah because I know a lot of times I especially we don't even use a reel you 46:39.520 --> 46:43.720 just jig and then you hold the line straight up that way yeah well that's 46:43.720 --> 46:49.720 why we have put that back right way here now 46:51.360 --> 46:57.880 see how easy that pulls out like that that we don't have your eyes off frees up 46:57.880 --> 47:01.000 on you right all right 47:01.000 --> 47:25.440 make those right here now no eyes on the outside line goes through a rod you 47:25.440 --> 47:30.560 got your little yeah that's my dad he likes to drill more holes and he likes 47:30.560 --> 47:37.000 to fish but you know something like this and let's see how good you are here we 47:37.000 --> 47:45.480 got a little jig here see if you can feel that jig on the end 47:45.480 --> 47:52.080 you just just huh and if you get a bite there's your index something different 47:52.080 --> 47:59.160 yeah so we got a I think we got a pretty good selection of everything for 47:59.160 --> 48:04.320 for fisherman for lake on a bagel it's targeted mostly for lake on a bagel 48:04.320 --> 48:09.480 not so much Lake Michigan or something like that but then again that's 50 48:09.480 --> 48:15.280 miles away so if you don't get a call for why carry it yeah well yeah your 48:15.280 --> 48:21.280 location is based on this that's where your customers are gonna be and it makes 48:21.280 --> 48:26.780 a difference for us coming to work you know a lot of people have to travel 48:26.780 --> 48:32.860 30 40 miles to go there to work I have like three blocks 48:33.400 --> 48:40.080 huh so but we put in our hours here you know what color can I sell you it 48:40.080 --> 48:46.960 today how about a nice little red one here huh that's a nice walleye combo 48:51.920 --> 48:59.520 by here at home I'm caregiver for the way we saw 49:04.640 --> 49:11.360 when we got we really don't do enough advertisement on either but after 23 49:11.360 --> 49:16.240 years people should know that for doing different things in here where I guess 49:16.240 --> 49:23.440 they were orientated more for win a bagel and walleye and pan fish are not so 49:23.440 --> 49:27.800 much the great lake stuff but 49:30.240 --> 49:35.480 and you saw a little empty wasn't that 49:35.480 --> 49:40.880 a lot of big that'll be a few days worth yeah over two thousand dollars 49:40.880 --> 49:47.200 worth twice a week 49:48.480 --> 49:55.400 what their walleye tournaments already they had walleye tournaments are twice 49:55.400 --> 50:00.800 twice a month or something like that so everything kind of felt together on 50:00.800 --> 50:07.680 this particular weekend so it was a it was a rush 50:10.880 --> 50:12.880 I don't know if I'm going to go back to school 50:12.880 --> 50:14.880 I don't know if I'm going to go back to school 50:14.880 --> 50:16.880 I don't know if I'm going to go back to school 50:16.880 --> 50:18.880 I don't know if I'm going to go back to school 50:18.880 --> 50:20.880 I don't know if I'm going to go back to school 50:20.880 --> 50:22.880 I don't know if I'm going to go back to school 50:22.880 --> 50:24.880 I don't know if I'm going to go back to school 50:24.880 --> 50:26.880 I don't know if I'm going to go back to school 50:26.880 --> 50:28.880 I don't know if I'm going to go back to school 50:28.880 --> 50:30.880 I don't know if I'm going to go back 50:30.880 --> 50:32.880 I don't know if I'm going to go back to school 50:32.880 --> 50:34.880 I don't know if I'm going to go back to school 50:34.880 --> 50:36.880 I don't know if I'm going to go back to school 50:36.880 --> 50:38.880 I don't know if I'm going to go back to school 50:38.880 --> 50:40.880 I'm going to go back to school 50:40.880 --> 50:42.880 I don't know if I'm going to go back to school 50:46.880 --> 50:48.880 Was it a scam to disappear to? 50:48.880 --> 50:50.880 This is something I'm going to be bringing groceries 50:50.960 --> 50:58.880 Oh okay 50:58.880 --> 51:02.880 But did they get a picture you doing that? 51:02.880 --> 51:09.200 What do they take a picture of you doing that? 51:09.200 --> 51:13.600 Picture Lexi doing leeches. 51:13.600 --> 51:16.400 Take a picture of this guy. 51:16.400 --> 51:42.880 Run in and around. 51:42.880 --> 51:43.880 Flash. 51:44.600 --> 51:49.720 And then we started. The bill was completely empty when we first started. 51:49.720 --> 51:54.920 So we built it up and changed it around and changed this and 51:54.920 --> 51:57.720 we finally settled on something that we could 51:57.720 --> 52:00.760 see everything that was going on. 52:00.760 --> 52:05.080 And started having a glass display case. 54:30.760 --> 55:00.480 Hehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehehe